Invest in Social Media
With 2.1 billion users on the planet, social media is one of the most effective platforms for marketing and customer service.
With 2.1 billion users on the planet, social media is one of the most effective platforms for marketing and customer service.
In the alarm industry, the ultimate goal of your marketing strategy is twofold: to help you grow your customer base by attracting new accounts and to cement your relationships with your existing customers so that they not only become more likely to add on upgrades, but they will also serve as a source of referrals and leads for new customers.
Building a profitable alarm company means moving beyond the outdated view that marketing is a “nice to have but we can’t afford it” viewpoint.